Many marketers are being told that they need to go step by step with content marketing: first generate content, then slowly build an audience and eventually - if everything goes right - start generating conversions and leads.
But with the right methodology, you can design a strategy that will not just help you build the right audience but drive conversions from the very beginning.
Get our eBook and let us walk you through the different steps of an effective content marketing strategy.
In particular, you'll know everything about:
- The role of buyer personas and customer journeys in designing a content strategy,
- What a content plan is and how to build one that aligns with your marketing funnel
- How to organize your content infrastructure to generate qualified traffic that converts
- Actionable recommendations so you can start designing your own content strategy in no time.
If you are starting with content marketing, rebuilding your strategy or having a hard time generating results from lead generation, this eBook is for you.
Download the free eBook by filling out the form now!